Merchandising
The latest news and learnings from our blog
The latest news and learnings from our blog
We focus on surrounding AI design tools with consumer data to improve accuracy and prevent decision fatigue. Our intuitive product insight platform and team of retail-expert researchers work with brands to uncover their target consumers’ preferences on everything from color, silhouettes, patterns and feature attributes.
Read MoreA line that caters to everyone but speaks to no one? All too common. The challenge for brands today is finding what resonates in each market.
Gone are the days that executives would all fly to Tokyo and sit behind a two way mirror observing eight women sitting around a table interacting with their handbags.
One of the most rewarding moments you can have as a merchant is seeing a total stranger walk down the street wearing a product that you helped to create.
Matt Field, president and cofounder of MakerSights, shares his insights into where retail technology is headed as brands face pressure to adapt to a rapidly evolving landscape and consumer demand.
In the city of San Francisco, you will find three North Face stores within three square miles. But each is a unique experience catering to different consumers.
Surprise surprise, last Monday was a big day for Amazon. Over the course of their 36-hour Prime Day extravaganza, Prime members purchased over 300,000 Instant Pots at 40% off.
As MakerSights grows, the team continues to prioritize an even split of talent between technical expertise and customer-facing skill sets with prior retail industry experience. Here are a few things we've learned along the way.
As a former merchant turned consultant to merchants, I’ve had my fair share of exposure to production calendars, line reviews & selling meetings.
The Fashion industry has always been a beacon for creativity, and place of refuge for those who are societally seen as “other”. But what happens when difference is replicated instead of celebrated?
Over the past decade department stores have been scratching their heads at how to best sell to millennials. Here are a few insights to help them answer that question.
Reflecting on her experience as former VP Merchandising for Vera Bradley, Joan Maxwell shares what's ahead for retail.
The former VP of Merchandising at Vera Bradley shares a nuanced perspective of merchants’ often laborious line review meetings.
