Merchandising
The latest news and learnings from our blog
The latest news and learnings from our blog
We focus on surrounding AI design tools with consumer data to improve accuracy and prevent decision fatigue. Our intuitive product insight platform and team of retail-expert researchers work with brands to uncover their target consumers’ preferences on everything from color, silhouettes, patterns and feature attributes.
Read MoreInflation is driving up the cost of production, which means that companies need to find new ways to cover the increasing material costs while remaining competitive and not pushing away consumers.
Throughout Q1 MakerSights delivered a collection of new features to help brands embrace consumer obsession. Check out the recap here.
The pandemic exposed issues that had been bubbling beneath the surface for years, and in the wake of the catastrophe, brands continued to face many challenges like demand volatility, supply chain disruptions, and rising costs. 2022 marks a pivotal moment in retail history, one where brands can either focus on rebuilding profitability in the midst of this new normal or continue to feel the squeeze of shrinking profit margins.
Merchandisers Can Now Reach a Wider Breadth of Consumers with Fewer Products, Driving Revenue While Reducing Risk, Cannibalization Across Lines, and Overproduction
Line Efficiency is here.
Learn from Shinola's former Chief Merchandising Officer, Chris Hull, on the importance of consumer feedback in a modern product-to-market process.
Shinola's former Chief Merchandising Office shares the opportunity in front of retail brands today.
Fashion brands live or die by how well they balance supply and demand. Learn how predictive consumer data powers efficient, effective inventory decisions.
Learn how former international merchandising lead for Nike's Jordan brand drove growth in China. Spoiler alert: deeply understanding your consumer and regional nuances is key.
Instead of fighting a losing battle over whether pink or neutral or gray will outperform the rest, innovative wholesalers use data to instill confidence in their lines.
By empowering merchant storytellers with consumer feedback each in the go-to-market process, you can put each region’s consumer at the center of the story.
Use data to unlock collaborative decision making, and build confidence in global hero SKUs, regional winners, and buy depths by aligning regional teams to a shared data set.
