Guides & Reports

Deep dive on industry trends, retail tech, and MakerSights' transformational impact.

Industry Trends

5 Challenges Widening the Gap Between Brands and Consumers

Learn how to bridge the growing gap between brands and consumers and start delivering more products that your target segments love, are willing to buy at full price, and want to keep.

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Industry Trends

Weathering a Recession Storm: Advice from Seasoned Retail Leaders

Make confident decisions during uncertain times by following these six sage pieces of advice from retail veterans who successfully weathered the economic storms of the past.

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Modern Product-to-Market

PI Apparel June 2022 Speaking Session Featuring Dearfoams

Watch as Dearfoams’ Chief Merchandising Officer shares how a consumer-obsessed product strategy has enabled the brand to achieve sustainable growth in uncertain times.

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Modern Product-to-Market

Consumer-obsessed is the New Black: The Modern Merchandising Maturity Model

Traditional product creation and merchandising is hurting profit margins and our planet — it’s time for brands to move toward a more modern, consumer-obsessed model.

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Modern Product-to-Market

Taylor Stitch Boosts Brand Integrity by Reducing Markdowns by 10% with MakerSights

Learn how Taylor Stitch taps into their consumer base to deliver more profitable assortments.

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Modern Product-to-Market

PI Apparel NY - Watch our conversation with New Balance

Maker/Sights chatted with New Balance about consumers, assortments, and data at PI Apparel NY - watch the conversation here!

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Modern Product-to-Market

The Assortment Series - Part 3: Achieving Consumer Centricity

Traditional methods of understanding the consumer are no longer enough - Find out how your product and merchant teams can evolve.

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Industry Trends

Holiday Shopping 2021: Consumer Sentiment Report

With pent up demand and supply chain chaos, the anticipation for Holiday 2021 is high. Find out how your brand can meet expectations.

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Modern Product-to-Market

The Assortment Series - Part 2: Seamless Collaboration

Dive into the most time consuming aspects of collaboration, and the steps your brand can take to become more connected.

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Sustainability

2021 Consumer Outlook on Sustainable Branding and Practices

Sustainability is a growing passion and concern for consumers, find out how your brand can meet expectations.

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Modern Product-to-Market

The Assortment Series - Part 1: Becoming Data Driven

Digital transformation initiatives are an urgent priority across retail, and the costs of poor execution are high. In part 1 of our Assortment Series, learn how brands are approaching data and the necessary next steps for success.

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Modern Product-to-Market

Retail Tech 2020: New Solutions for the "Next Normal"

The need for more efficient product decision making has only exacerbated by COVID-19 and the sudden shift to remote work. Learn how new technologies enable you to drive innovation forward.

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