Merchandising & Retail Buying
The latest news and learnings from our blog
The latest news and learnings from our blog
The noise of the modern world requires brands to find consumers with a shared wavelength. MakerSights helps brand partners create precise consumer profiles that align with their strategy and products.
Read MoreAs supply chains, technology, and consumer purchase behaviors have evolved over time, the way brands determine the variety and volume of products to bring to market has remained the same — and the effects are becoming increasingly far-reaching and profound.
Great leaders are charged with a certain measure of fearlessness. Your job is to keep the organization moving forward despite doubts and insecurities. There is, however, one phrase that leaders should be wary of: “We’ve always done it this way.”
How does the iconic footwear brand remain tuned into its ever-growing growing consumer base? Find out here.
Find out how your team can be better positioned to deal with supply disruptions affecting the assortment.
Unlock collaboration with the newest extension of the MakerSights platform: Digital Line Review. Visually explore products and align on decisions faster, from wherever your teams are.
Learn from Shinola's former Chief Merchandising Officer, Chris Hull, on the importance of consumer feedback in a modern product-to-market process.
Shinola's former Chief Merchandising Office shares the opportunity in front of retail brands today.
The MakerSights team pitched in to create a set of predictions for the next decade of fashion: The Roaring 20s of Retail. From work-from-home apparel to vegan leather, here are our top picks!
Learn how former international merchandising lead for Nike's Jordan brand drove growth in China. Spoiler alert: deeply understanding your consumer and regional nuances is key.
Instead of fighting a losing battle over whether pink or neutral or gray will outperform the rest, innovative wholesalers use data to instill confidence in their lines.
By empowering merchant storytellers with consumer feedback each in the go-to-market process, you can put each region’s consumer at the center of the story.
Use data to unlock collaborative decision making, and build confidence in global hero SKUs, regional winners, and buy depths by aligning regional teams to a shared data set.
