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MakerSights Named to Fortune 100 Best Small Workplaces of 2022

Team MakerSights

August 8, 2022

SAN FRANCISCO -- (August 8, 2022) -- MakerSights, the leading Voice of Consumer workspace purpose-built for apparel, footwear, and accessories brands, has earned a coveted spot on the Fortune 100 Best Small Workplaces of 2022 list. Employees responded to an anonymous survey of more than 60 questions, getting to the heart of what it is like to work at MakerSights; collaborative culture, management practices, and serving a greater purpose rose to the top as the three key areas that employees appreciate the most about working at MakerSights.

“As a mission-driven company, I am thrilled that 95 percent of our employees know that their work has special meaning,” said MakerSights Co-founder and CEO Dan Leahy. “When my co-founder, Matt Field, and I decided to start MakerSights, the first thing we did was draft a promise to our future employees because he and I were determined to create a place where people genuinely want to work every day. Seven years later, I am honored to lead this team of incredible people as we help the retail industry curb product creation waste and reduce carbon emissions for a more sustainable future.”

The leadership team at MakerSights is committed to supporting employees and upholding the company values, which include:

  • Bias for action: Think and act courageously. Once a decision is made, commit yourself, and take the next step.
  • Continuous learning: Always question the status quo. Be curious, communicate directly, and embrace change.
  • In it for the long term: Strive for generational impact. Play the long game in partnerships, product, and people.
  • It’s all about the people: Cultivate authentic relationships and lead with empathy. 

“It’s not the size of an organization that makes it great, but how the organization treats its people,” says Michael C. Bush, CEO of Great Place to Work. “And these small workplaces have proven that the inspiring cultures they’ve created go head-to-head with those of any large corporation. Leaders at these companies put their people first, and in return, achieve stronger business results than the average workplace.”

Presented by Fortune and Great Places to WorkⓇ, this annual list analyzes survey feedback representing more than 230,000 employees working in small- and medium-sized businesses across the United States. Eighty-five percent of the evaluation is based on what employees say about their experiences as part of their organization. Great Place to Work analyzes these experiences relative to each organization’s size, workforce make-up, and peers in the industry. The remaining 15 percent is based on an assessment of all employees’ daily experiences of innovation, the company’s values, and the effectiveness of their leaders to ensure they’re consistently experienced.

View the complete list of Fortune’s 2022 Best Small Workplaces here.

About MakerSights

MakerSights is the leading Voice of Consumer workspace purpose-built for consumer insights and apparel, footwear, and accessories testing. From informing category strategies to identifying new investment opportunities and driving SKU productivity – MakerSights empowers brands to make consumer data-informed decisions that improve margins, increase profitability, and reduce waste. The world’s most iconic brands, including New Balance, Champion, and Madewell, trust MakerSights to enable product creation, merchandising, and consumer insights teams to understand target consumers via easy-to-use data analytics and dashboards so they can create more products that people will love – and less of what they don’t.

About Fortune

Fortune drives the conversation about business. With a global perspective, the guiding wisdom of history, and an unflinching eye to the future, we report and reveal the stories that matter today—and that will matter even more tomorrow. With the trusted power to convene and challenge those who are shaping industry, commerce, and society around the world, Fortune lights the path for global leaders—and gives them the tools to make business better. For more information, visit

Team MakerSights

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