Watch New Balance Director of Consumer Insights and Analytics Charles Wilson and Maker/Sights CEO Dan Leahy discuss the importance of empathy and trust when developing a consumer-obsessed culture. In this video, Charles shares how New Balance introduced and incorporated data into its various product decisions. The result: More profitable assortments, stronger cross-functional collaboration, and happier customers.
Tune in to uncover how New Balance:
January 24, 2022
Watch New Balance Director of Consumer Insights and Analytics Charles Wilson and Maker/Sights CEO Dan Leahy discuss the importance of empathy and trust when developing a consumer-obsessed culture. In this video, Charles shares how New Balance introduced and incorporated data into its various product decisions. The result: More profitable assortments, stronger cross-functional collaboration, and happier customers.
Tune in to uncover how New Balance:
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