December 1, 2021
Overview
Today two new features are available to all users*, Product Grid and Tests in Progress.
Product Grid
Product Grid allows your team to organize products into the assortment architecture to gauge relevant themes and strategies for the season. Using powerpoint decks and excel spreadsheets to decipher what products to test and why can be cumbersome. This dynamic visual allows your teams to rapidly shift the assortment around and zone in on areas of uncertainty.
Whether you are gauging newness vs. carryover, optimizing products for different channels, or searching for gaps in your color stories, ensure your team is leveraging consumers in the most pressing areas. For a more detailed overview of Product Grid, click here.
Tests in Progress
With Tests in Progress you can now easily access a snapshot of your open tests via the homepage of your brand dashboard. Quickly find out the current number of consumer respondents, percent completeness, and status of statistical significance. To learn more about a test, simply click into it.
Reach Out
If you have questions about either feature, please reach out to the team via support@makersights.com.
*To enable Product Grid please reach out to your Customer Success representative.
One team’s success doesn’t have to come at the other’s expense. In fact, it’s proven that brands perform better when these two groups work together.
Attempting to create products and assortments without a clear understanding of target consumers and what they like is a recipe for wasted resources, unnecessary production costs, and excess inventory.
In the market for a Voice of Consumer platform, but not sure what to look for? Fear not. We’ve created a checklist for you.